Our core values

Guided by principles, leading with purpose

By listening and analysing feedback from our clients, suppliers, and employees, we have identified four core values that underpin everything we do at Purdie Pascoe.

Supportive

We pull together as a single team. We willingly share all our knowledge, skills and effort.

For our colleagues that means we watch out for each other. We are part of one team. We learn from one another, offer our help willingly and proactively, and we share the load.

For our clients that means we bring the full weight of our shared knowledge, skills and resource to every project, and we pull out all the stops. Our clients’ projects are in safe hands. And we make it easy for our suppliers to work well with us.

Specialist

We are masters of our craft. We are passionate experts, and we are always learning.

For our colleagues that means learning and personal growth is really important to all of us. We continually develop our craft, knowledge, expertise and skill, and we tread rewarding career paths.

For our clients that means our reputation as research and sector experts is hard-won and well-deserved. We're fascinated by our subject and are always seeking to understand it more deeply.

Committed

We deliver everything to the highest possible standard, at every stage of every project.

For our colleagues that means we take pride in doing each part of a job to the best of our ability, hold each other accountable, and relish the feeling that comes from making a difference for our clients.

For our clients that means we are utterly rigorous and committed to the highest standards and outcomes for them and their projects at all stages.

Bold

We challenge thinking and established approaches, for better outcomes and greater value.

For our colleagues that means we challenge ourselves and each other to keep improving, innovating and increasing our impact.

For our clients that means we are comfortable challenging their thinking wherever we see an opportunity to create more value for them. We are proactive and we work with our clients rather than just for them.

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