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Happy Holidays from Purdie Pascoe!
2024 has been a great year for Purdie Pascoe, from opening our US office, becoming a BCorp, expanding our service offerings to growing our talented team. To round off the year, our global team delivers our very own festive poem: 'Twas the Night Before Christmas at Purdie Pascoe'…
How we informed on customer requirements for a single infusion pump utilizing pre-filled syringes for subcutaneous immunoglobulin therapy
Find out how we provided our client with a clear and effective path forward to help launch their pre-filled syringes for subcutaneous immunoglobulin therapy, and how best to position themselves for widespread adoption.
Spotlight on Post Market Clinical Follow-Up Surveys
Marcus Torr provides about his perspective about the importance of PMCF Survey implementation for medical device EU-MDR submissions. He reveals why medical device manufacturers should consider PMCF surveys, how to overcome challenges, solutions for a best practice approach and what makes Purdie Pascoe’s specialist expertise unique.
Cancer Monitoring US Landscape: New Syndicated Reports
Purdie Pascoe is delighted to announce the findings from the second wave of our syndicated ctDNA Cancer Monitoring study have been published and are available to purchase. If you are interested in purchasing both waves, our consultants would be delighted to discuss a special pricing agreement.
EPHMRA Young Professionals Award: Insights from Freya Lovely
Earlier this year Freya Lovely, Senior Research Executive at Purdie Pascoe, won the EPHMRA Young Professionals Award. In this piece, she provides key insights regarding the benefits of winning the award, being a member of the Young Professionals Committee and attending the June conference.
Implementing market research across the product lifecycle
In this episode Podymos interviewed Purdie Pascoe MedTech experts Sabera Hyderally and Guy Pascoe, who takes us on a journey through the product lifecycle and how market research can significantly increase market adoption, and boost your marketing strategy.
Insights from RAPS European Clinical, Risk and Postmarket Surveillance Conference
Purdie Pascoe Post Market Clinical Follow-up (PMCF) Survey experts, Marcus Torr and Chris Webb recently attended the RAPS European Clinical, Risk and Postmarket Surveillance Conference in Barcelona, Spain.
Spotlight on MedTech Market Research
Sabera Hyderally provides her perspective about the industry’s evolving trends, explains the critical role of market research, and highlights why Purdie Pascoe is a preferred partner for delivering pivotal MedTech insights
Mastering PMCF Data Collection: Overcoming Challenges to Achieve Success
Whether you're new to PMCF or looking to refine your approach, this webcast is designed to provide actionable insights to help you achieve success in your PMCF activities, stay ahead of the curve and ensure your medical devices meet the highest standards of safety and performance.
Unlocking Competitive Edge: The Strategic Power of Diagnostic Market Research
Watch this webcast in which Director and Precision Medicine expert Marianne Fillion reveals how market research can unlock integral insights such as key customer trends, product adoption and patient leakage.
Demystifying Market Research - Essential Insights for Medical Device Marketers
In this episode Purdie Pascoe MedTech experts Sabera Hyderally and Guy Pascoe were interviewed by Podymos to reveal integral insights regarding the importance of market research, specifically for medical devices, to boost your marketing strategy and achieve actionable results.
Purdie Pascoe global meeting 2024
The entire Purdie Pascoe team gathered from around the world for our annual Autumn meeting. This year’s event was our largest yet, thanks to our recent expansion to over 45 colleagues globally and the opening of our US office earlier this year.
Human in the Lead: Insights from the RAPS Convergence in California
The Purdie Pascoe Post Market Clinical Follow-up (PMCF) team was out in full force at this this year’s Regulatory Affairs Professionals Society (RAPS) conference in Long Beach, California in September.
Spotlight on Healthcare Market Research
Spotlight on healthcare market research. Interview with Guy Pascoe: Co-founder of Purdie Pascoe. Guy provides his perspective about healthcare market research, trends in the industry and what makes Purdie Pascoe’s services unique.
New Syndicated Report: Cancer Monitoring US Landscape - ctDNA MRD Uptake
Are ctDNA monitoring tests being used in clinical practice? Which ctDNA monitoring tests are oncologists currently using, and why? What are their unmet needs and expectations from a new test? Purdie Pascoe is delighted to announce the findings from the first wave of our syndicated ctDNA Cancer Monitoring study have been published.
Navigating the challenges and benefits of post-market clinical follow-up
PMCF is an essential aspect of medical device regulation. In this interview Marcus Torr provides a breakdown of the best approach, including how it can improve patient safety as well as the challenges it poses for small to medium-sized enterprises.
Purdie Pascoe’s BCorp Journey
BCorp is rapidly becoming the industry designation that a business is meeting high standards of performance, accountability, and transparency on factors from employee benefits and charitable giving to supply chain practices and input materials. It goes beyond sustainability to recognise how companies interact with the environment, their community, their customers and their employees.
Purdie Pascoe opens new US office
We’re thrilled to announce that Purdie Pascoe has expanded our footprint with the opening of a US office! Meet our team of seasoned market researchers with over 30 years of global healthcare experience and deep MedTech specialization.
Unveiling Purdie Pascoe's Validated Brand Equity Model
In the ever-evolving landscape of brand strategy, Byron Sharp's theories of brand salience and availability have become guiding lights for marketers. Understanding the crucial interplay between these elements is key to crafting a brand that stands out and remains top-of-mind. At Purdie Pascoe, we have built our own Brand Equity Model, based on Byron Sharp’s marketing science.
PMCF Surveys – How to Ensure Success?
PMCF Surveys – How to Ensure Success? In this webcast you will learn a range of best practice tips and tricks to ensure you are compliant. Co-hosted by Purdie Pascoe PMCF experts and Qserve.